Press release, 2024-09-05
Båstadgruppen partners with Fibbl to improve online customer experience with advanced 3D technology
Båstadgruppen has partnered with Fibbl to take its e-commerce experience to the next level. By implementing Fibbl's advanced 3D and AR platform in its e-commerce, Båstadgruppen now offers its customers a more interactive online shopping experience.
Using Fibbl's 3D and AR platform, Båstadgruppen's customers can now twist, turn and explore the products just as they would in a physical store, through an interactive 3D viewer. They can also try the products on themselves or place them as objects in their room - directly through their mobile camera. Fibbl's solution is currently available for shoes and bags.
– Our collaboration with Fibbl has been smooth and positive, resulting in a seamless technical integration. We chose to implement a so-called 3D-First strategy and an AR solution for virtual fitting. This will improve the Båstad Group's overall e-commerce experience and give our customers better tools to interact with our products such as shoes from our Monitor brand, helmets and hearing protection from Guardio and soon gloves from ATG. In our industry, we are breaking new ground with Fibbl's technology. This new technology will make it easier for our customers to shop online by showing the functionality, quality and design of our products. - Roberto Anselmo, E-commerce Manager, Båstadgruppen
– At Fibbl, we find the Båstad Group's enthusiasm and desire to stand out, be the best and do things differently inspiring. That's why we're extra excited to see what comes next. This is just the beginning and there are hundreds more ideas and uses now that they have actually invested in digitizing a large part of their range, says Mattias Östberg, Head of Customer Success, Fibbl.
More information:
See Båstadgruppen's 3D viewer here.
Information about Fibbl's 3D and AR platform: www.fibbl.com
About Båstadgruppen:
Båstadgruppen's history stretches all the way back to 1907 when the company began manufacturing nailed wooden slippers. Much has happened since then and today Båstadgruppen is one of the Nordic region's leading suppliers of workwear, protective and occupational footwear and gloves, with sales via retailers throughout Europe.
About Fibbl:
Fibbl is a leading innovator that produces photorealistic 3D models of shoes, bags and eyewear for fashion brands and offers distribution of 3D and AR experiences via a SaaS platform that easily integrates into all e-commerce solutions and marketing channels. The company enables e-commerce companies and brands to improve their online presence and create a better shopping experience for consumers.
For more information, please contact:
Båstadgruppen
Roberto Anselmo
E-Commerce Manager, Båstadgruppen
Tel:+46708696959
Email: roberto.anselmo@bastadgruppen.com
Fibbl
Patrik von Bergen
CMO, Fibbl
Tel: 0766 310735
Email: patrik@fibbl.com
A tool with many possibilities
Our new 3D view allows you as a user to zoom in to check details, rotate, flip and explore products just like in a physical store. Try the product categories below.
Explore the products in 3D view here.